Advertise on La Super Caliente
The marketing world is waking up to something we at La Super Caliente have known for quite some time… there is tremendous power and growth potential to be had by reaching the fast growing eastern Idaho Hispanic Population. La Super Caliente is not just a radio station… it’s a trust resource for the Hispanic population in our coverage area.
Advertise on La Super Caliente a Message
Key Demographics:
Age: La Super Caliente targets adults aged 25–54, reaching listeners in their prime working, family, and consumer years.
Gender: The audience leans male, with 60% identifying as men and 40% as women.
Income: 47% of listeners earn $25,000 or more annually, offering solid reach into budget-conscious but loyal consumers.
Cultural Relevance: As a trusted Spanish-language station, La Super Caliente connects with East Idaho’s growing Hispanic population through culturally meaningful content and community engagement.
Community Reach: More than just a station, La Super Caliente is a go-to resource for news, music, and connection within the Hispanic community.